The Small Business Social Media Cheat Sheet

Thanks to the nice guys at Flowtown for this super overview… Flowtown – Social Media Marketing Application

No cause for alarm over .xxx domains according to expert

A web expert has played down fears that scores of businesses could have their brand and reputation damaged by the new .xxx domain. The domain suffix is intended as a voluntary option for “adult” web content and anyone can now register an .xxx domain name on a “first-come, first-served” basis. This has prompted concern among [...]

Making email marketing work for you

We all get bombarded with marketing emails… everyday.  Every time I open my emails, 80% of them seem to be from people that I don’t know about things I’m just not interested in.  So, what makes a good email stand out from the crowd?  Here are my  top tips to help you get your emails [...]

How to maximise your lean mean 2012 marketing machine

As we stride purposely into 2012, marketing budgets secured or still under negotiation, one thing is a certainty. 2012 is going to be a challenging year. ‘Ha’ you cry….and 2011 wasn’t?! True – but if the various worldwide financial predictions are true, (and if the French President Nicholas Sarkozy, German Chancellor Angela Merkel, our very [...]

Understanding Facebook pages… a whole lot of great resources

We’re regularly asked about setting up Facebook pages… increasingly, they’re an important part of what organizations consider to be effective marketing.  However, it can be hard to work out what equals great use of the platform and how to take advantage of the opportunities to ensure that you achieve your goals (yes, that’s right… you [...]