Social media

Well… it’s probably best to let this one speak for itself, isn’t it? Whether we’re delivering training, mentoring or strategy here at Elephant Creative, we believe that showing works better than telling… and that’s what’s really great about the opportunities presented by social media. Some people that are doing this really well at the moment? Right now we’re enjoying seeing what Mulberry, Starbucks, BT, Poddely, Wards Solicitors, the Law Donut, a whole host of the law firms and retailers we follow on Twitter and Giraffe are up to.

How to use Twitter for Business – great video

If you’re wondering where to start… or if you’ve got an account and you’re one of the 41% now sitting there and wondering what to do next… then this short video is for you… Covering what it is, how to get set up and what to do next… in short, everything you need to know, [...]

The Small Business Social Media Cheat Sheet

Thanks to the nice guys at Flowtown for this super overview… Flowtown – Social Media Marketing Application

Understanding Facebook pages… a whole lot of great resources

We’re regularly asked about setting up Facebook pages… increasingly, they’re an important part of what organizations consider to be effective marketing.  However, it can be hard to work out what equals great use of the platform and how to take advantage of the opportunities to ensure that you achieve your goals (yes, that’s right… you [...]

Marketing to local targets – how to get it right

In my line of work, I get loads of spam from design agencies trying to tell me that they are the ONLY people in the local area that ‘get’ the professional services/SME/social enterprise [delete as appropriate] market… and that having this specialist sector knowhow somehow makes them better than all the other design agencies in [...]

The importance of ‘show’ not ‘tell’ in marketing

It’s very easy in marketing to slip into the trap of telling people why you’re so great, rather than showing them. What is it that that quote says?  “Tell me and I’ll forget; show me and I may remember; involve me and I’ll understand.” Well, whether you believe that that was a Chinese proverb, or [...]