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Governance

If you’re working with Governing bodies we recognise that it isn’t as simple as just cracking on with a spot of marketing.  Understanding the ways in which you need to report, interpret and respond can be tricky… and that’s before we get started on jumping through the Governance hoops and tackling Governor recruitment itself.  That’s where we come in.  As experts in working with Governing bodies we can help you to make the best of this working relationship so that your marketing and business development flourishes.

To support this we have developed two dedicated products.  You can click on the pink titles to download our brochures.

  1. Governor recruitment – In today’s further education sector the need to build a strategically appropriate governing body is key to strategic success.  Our Governor Recruitment and Induction programme covers three stages: agreeing what you’re looking for; communication for recruitment and; selection, induction and mentoring.

  2. Marketing and business development audit – A robust, professional audit of your whole marketing and business development function reviewing everything from tactical activity (benchmarked against competitors) through to how well this is linked to overall strategy, team structure and effectiveness, legal and professional compliance, governance (where applicable) and recommendations to reduce risk in the future.  This is presented to Governors as a traffic light risk register and stands alongside other internal audits they may commission.

Education Wrap : April Edition

Welcome back to our monthly Education Wrap. Here you can find the latest news in the education industry alongside up-to-date marketing advice and our favourite free marketing tool of the month. Over the past few weeks we’ve been talking about…

Education Tweeter of the Week – Calderdale College #TOTW

As the largest provider of further education courses & work-based learning & the sole provider of higher education in Calderdale, West Yorkshire, this college is certainly vibrant, busy and social. But we want to know how social they are on…

Education Tweeter of the Week – Trafford College #TOTW

This week, we’re off up north to award another college our Tweeter of the Week (virtual) trophy. Trafford College… is one of the leading providers of education and training in Manchester, offering a range of Further Education courses to meets

Creating a content plan for your school or college: How and why?

For schools and colleges, creating content and running a blog may seem like a big under-taking, but it’s a simple and cost-effective marketing tool – especially since more and more students and parents are making education choices based on web…

Education Tweeter of the Week – Sussex Downs College #TOTW

Sussex Downs College …is East Sussex’s biggest provider of further education, educating almost half of the whole county’s young people. That’s certainly an impressive feat, but are they as hot on social media as they are when it comes to

Elephant Creative is a certified B Corporation

We’re extremely excited and proud to let you know that Elephant Creative has just become a Certified B Corporation…, recognising our company as a responsible business making a difference to the wider environment.
What’s a B Corp, we hear

Education Tweeter of the Week – North Lindsey College #TOTW

We’ve been really impressed by our education tweeters lately – schools, colleges and university are really getting a handle on how to use social media effectively. That being said, with so many good tweeters out there it’s getting competitive, and…

Education Tweeter of the Week – Myerscough College

This week for our Tweeter of the Week, we’re off to the biggest provider of land-based and sports courses in the UK FE sector – it’s Myerscough College. But whilst they’re rather good in the great outdoors, how are they…

News Flash: Prospective Students want their News to be Static and Social

According to new data from Pew Research, when it comes to the news, younger adults prefer words over moving images. 42 percent of 18-29 year olds said that text is their preferred news consumption format… and just 38 percent said

Education Tweeter of the Week – Imperial College #TOTW

To get you started on the first week of term, we’ve got our first Tweeter of the Week for September, and what a great one too. Let’s see what one of the world’s leading universities, Imperial College is tweeting about……