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Governance

If you’re working with Governing bodies we recognise that it isn’t as simple as just cracking on with a spot of marketing.  Understanding the ways in which you need to report, interpret and respond can be tricky… and that’s before we get started on jumping through the Governance hoops and tackling Governor recruitment itself.  That’s where we come in.  As experts in working with Governing bodies we can help you to make the best of this working relationship so that your marketing and business development flourishes.

To support this we have developed two dedicated products.  You can click on the pink titles to download our brochures.

  1. Governor recruitment – In today’s further education sector the need to build a strategically appropriate governing body is key to strategic success.  Our Governor Recruitment and Induction programme covers three stages: agreeing what you’re looking for; communication for recruitment and; selection, induction and mentoring.

  2. Marketing and business development audit – A robust, professional audit of your whole marketing and business development function reviewing everything from tactical activity (benchmarked against competitors) through to how well this is linked to overall strategy, team structure and effectiveness, legal and professional compliance, governance (where applicable) and recommendations to reduce risk in the future.  This is presented to Governors as a traffic light risk register and stands alongside other internal audits they may commission.

Education Tweeter of the Week – Harlow College #TOTW

This week we’re heading down to Harlow in Essex for our education tweeter. With an impressive variety of qualifications on offer, a state of the art journalism centre and alumni such as Jeremy Clarkson and Piers Morgan, we’ve got high hopes. But how does Harlow College stack up on social media? Let’s find out…

Fifteen ways to get on top of your college marketing this summer holiday #3

And so we come to the last of our tips for summer marketing jobs.  We’d be missing a trick if we didn’t consider the social and digital media tasks (and even social selling) that the summer holidays are just perfect for. 1.      Would you connect with you – Whether you’re very active on social media, […]

Fifteen ways to get on top of your college marketing this summer holiday #2

So, you’ve had a week of working through our first five summer holiday tips (if you missed them head over to our blog).  How did you get on? We’d love to hear from you with news of progress. In this second blog, we’ve for your next 5 jobs (and look out for the final 5 […]

Fifteen ways to get on top of your college marketing this summer holiday #1

Everyone knows… marketing costs a lot of money and grinds to a halt over the summer, right?  No! We think it’s time you took a new look at how you spend the summer months.  Why does the cleaning have to happen in the Spring and the resolutions in January?  Why can’t we take advantage of […]

Education Tweeter of the Week – University of Bath #TOTW

What the Romans ever do for us? The ancient Roman city is still a bustling place, especially for the students of the University of Bath. The Romans didn’t do much in the way of social media, however, so how does this top 10 UK university fare when it comes to Twitter? Three years ago, we […]

Education Tweeter of the Week – Birkbeck Uni #TOTW

Part of the prestigious University London and a world leading research institute, Birkbeck University is unique. All classes are held in the evenings between 6pm – 9pm. As Birkbeck says, it is transformative for many students who need to work to fund their education, or who want to learn and work or have other commitments in […]

Education Tweeter of the Week – Warwick Uni #TOTW

This week, we’re profiling a university heavyweight. Warwick University is ranked in the top 10 universities in the UK, it’s also in the list of ‘top 20 most international universities’ and has a prestigious reputation for academic results and student lifestyle. We’ve got high expectations for their social media work, so let’s see if they’ve delivered….  

Education Wrap : April Edition

Welcome back to our monthly Education Wrap. Here you can find the latest news in the education industry alongside up-to-date marketing advice and our favourite free marketing tool of the month. Over the past few weeks we’ve been talking about the general election, addressing the UK’s productivity challenge and a pause in the apprenticeship procurement. […]

Education Tweeter of the Week – Calderdale College #TOTW

As the largest provider of further education courses & work-based learning & the sole provider of higher education in Calderdale, West Yorkshire, this college is certainly vibrant, busy and social. But we want to know how social they are on Twitter, let’s take a look…  

Education Tweeter of the Week – Trafford College #TOTW

This week, we’re off up north to award another college our Tweeter of the Week (virtual) trophy. Trafford College is one of the leading providers of education and training in Manchester, offering a range of Further Education courses to meets the needs of young people, adults, and employers alike. The College has invested £50m over […]