Launching a newsletter for The Garden Escape What else?
We all get bombarded with marketing emails… everyday. Every time I open my emails, 80% of them seem to be from people that I don’t know about things I’m just not interested in. So, what makes a good email stand out from the crowd? Here are my top tips to help you get your emails [...]
As we stride purposely into 2012, marketing budgets secured or still under negotiation, one thing is a certainty. 2012 is going to be a challenging year. ‘Ha’ you cry….and 2011 wasn’t?! True – but if the various worldwide financial predictions are true, (and if the French President Nicholas Sarkozy, German Chancellor Angela Merkel, our very [...]
We’re regularly asked about setting up Facebook pages… increasingly, they’re an important part of what organizations consider to be effective marketing. However, it can be hard to work out what equals great use of the platform and how to take advantage of the opportunities to ensure that you achieve your goals (yes, that’s right… you [...]
In my line of work, I get loads of spam from design agencies trying to tell me that they are the ONLY people in the local area that ‘get’ the professional services/SME/social enterprise [delete as appropriate] market… and that having this specialist sector knowhow somehow makes them better than all the other design agencies in [...]
Here at Elephant Creative Towers, we’re surrounded by a wonderful team of associates… each with their own marketing and PR gifts. But every now and then, one of them goes above and beyond and does something totally inspiring. Jessie Allen (@jammyminx) has just come back from a life-changing trip to climb to Everest Base Camp, [...]
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