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The concept of Inbound Marketing, pioneered and promoted by the guys at Hubspot has really taken the profession by storm.  If you are involved in marketing in any way… and haven’t heard of them… then now is the time to sort that out.

Their Linkedin group currently has 47,826 members and is open to everyone. It’s really worth joining. The discussions are topical, informative and (miraculously) free of sales pitches.

In particular a post entitled “What is your one ‘Inbound Marketing’ tip for 2010? And it can’t be ‘hire me’. If you bumped into someone in a life and they asked for one inbound marketing tip, what would it be?” is throwing up some really interesting (188 and counting) suggestions. You might want to take a look… and maybe even consider joining the group.